Our Primary Purpose
We are an independent firm, firmly rooted and exemplifying Midwestern values while leveraging technology of today to help clients reach their goals. Growing together.
Finding Your Fit
Working with you, for you is the motivation at the very core of Heartland Investment Associates Inc. Planning is fundamental to each of the services we offer. Needs based investing is our primary goal. Accordingly, before we make a recommendation to our clients we talk about: where you are today, your investment philosophy and your present and future goals. We have been locally owned and independently operated for over 30 years. Our firm’s independent status gives us the capability to utilize vast resources to help you choose the right investments for your needs.

No one strategy fits everyone, which is why every client gets our undivided attention—from planning to execution to follow-up. We take a proactive approach to helping you develop a strategy to address your financial goals and objectives, using the most efficient methods available.
Recognizing that everyone encounters challenges along the way, we strive to anticipate and address those situations as they occur. We want to keep you on track toward a meaningful and purpose-driven financial future.
We invite you to check out all the material on our website. If you have any questions, please send us an email or call the office. We look forward to speaking with you.